Niagen Bioscience has introduced Tru Niagen Beauty, described as the first NAD⁺ “skincare” supplement in the United States to feature its patented nicotinamide riboside ingredient, Niagen. The company says the formulation is science-driven and intended to promote cellular vitality while supporting skin elasticity, hair strength and nail health.
Each capsule of Tru Niagen Beauty contains 100 mg of Niagen plus a blend of clinically studied actives: 4 mg astaxanthin, 120 mg hyaluronic acid, 100 mg grape seed extract, 5 mg biotin, and 30 mg vitamin E. According to Niagen Bioscience, this combination provides antioxidant support, hydration and resilience at the cellular level.
Niagen Bioscience positions the supplement as complementary to its existing NAD boosters—specifically Tru Niagen 300 mg and Tru Niagen Pro 1,000 mg—emphasizing “inside‑out” support for overall health. The product is available for direct purchase, with pricing starting at US $62 for a one‑time order or $49.60 with subscription. Bundles with other Tru Niagen products are also offered.
The launch reflects Niagen Bioscience’s broader mission to advance NAD⁺ science and healthy aging.
